Tuesday, October 7, 2008

Google Partnership with Bloomberg TV

Google has announced the partnership with Bloomberg TV on Thursday. According to the statement made by the director of Google TV ads, Mike Steib, Google is pleased to be partnering with Bloomberg Television to continue to make TV advertising more relevant and measurable.

Bloomberg TV is a 24-hour news channel in business and financial areas, reaching over 54 million households in the US. Advertisers can now target Bloomberg TV through the DISH Network inventory that is available on the Google TV Ads platform.

Partnering with Bloomberg TV will enable advertisers to reach all Bloomberg TV viewers in the US.

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